Monday, May 30, 2022
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Flooding brought about by Typhoon Ondoy 2009 |
It is why a community-based disaster risk reduction and management plan (CBDRRMP) is essential. It places the responsibility of being prepared for calamities and other emergencies on the community as a whole, ensuring that organizations, households and individuals can work together in making their community more resilient in the face of disaster. CBDRRMP is important, especially for countries highly vulnerable to disasters, such as the Philippines. Situated within the Pacific Ring of Fire and typhoon belt, the Philippines is frequented by earthquakes and volcanic eruptions and typhoons respectively. The country ranked 9th in the world in terms of vulnerability to calamities in the 2020 World Risk Index.
One of the most common events experienced by the Philippines is flooding which underscores the importance of effective floodwater management. There are many ways that local government units are doing this. Efforts range from structural measures such as sizeable underground drainage systems, floodways, pumping stations, flood warning systems, and urban greening to non-structural measures such as minimizing plastic waste, a primary culprit in urban flooding. With the country situated on five active fault lines, Filipinos must also prepare for earthquakes. It is why many buildings are equipped with earthquake-resistance features. Taking earthquake resilience in the country further are the periodic earthquake drills implemented at the national and organizational levels.
These are good examples of effective CBDRR, where both the authorities and the citizens work together to ensure the safety of life and property in their communities.
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| SM City Masinag has a rainwater collection tank that can store 17,681 cubic meters of water. |
As a trusted and responsible developer of integrated properties, SM has always been committed to promoting Disaster Risk Reduction and Management (DRRM) in its communities, which is evident in many of its malls that employ infrastructure design centered on disaster resilience. SM allocates 10 percent of its capital expenditures to incorporate disaster-resilient features, of which installing water management design features is one of them.
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| Artist’s illustration of SM’s rainwater collection facility in 22 SM Malls nationwide. |
A few examples of these are SM City Marikina, elevated by several rows of concrete stilts to protect tenants and mall-goers during extreme floods. SM Mall of Asia was built with a storm surge barrier for added protection during storm surges, and several malls employ catchment tanks for recycling rainwater.
Across the country, there are 22 SM Malls that have rainwater collection tanks under the mall. All these malls combined can catch and store 79,880 cubic meters of rainwater, equivalent to 32 Olympic-sized swimming pools.
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SM City Olongapo Central’s rainwater collection tank can hold up to 14,580 cubic meters of water. |
Supporting these are several initiatives focused capacity-building for its stakeholders. It includes workshops & learning sessions on disaster risk resilience management and regular participation in the quarterly national simultaneous earthquake drills for its employees, and the annual Emergency Preparedness Forum for persons with disabilities and the elderly, two of the most vulnerable sectors of society during disasters.
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| SM City San Mateo’s rainwater collection tank can collect 10,800 cubic meters of potential floodwater. |
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Sheriff Woody, Andy’s favorite pull-up cowboy doll and the leader of the group. . . Buzz Lightyear, the space ranger. . . Bo Peep, the porcelain doll . . . Hamm, the piggy bank . . . Forky, the recycled fork toy. These are among the well-loved living toys from Pixar-Disney’s iconic Toy Story that kids of all ages can now find in the Miniso X Toy Story collection.
The Miniso X Toy Story Collection brings together the Japanese lifestyle retailer for the young and the nostalgic Talking toys from Disney-Pixar in a fun collaboration for new generation.
The 1995 iconic movie “Toy Story” was the first Pixar-Disney collaboration on a feature-length computer-animated film that made childhood classics toys come to life like Mr. Potato Head, Etch-A-Sketch and toy soldiers on the big screen.
The Miniso X Toy Story collection features fashionable yet functional creatively cool items. These include gadget accessories such as mouse pads and earphones; accessories such as bucket hats and caps; sling and tote bags; coin purses, keychains and other novelty pieces.
Conveniently shop and collect these Miniso X Toy Story items in-store at SM malls in Marilao, Baliwag, San Jose Del Monte and Pulilan or online via shop.minisoph.com. For more updates, follow MinisoPhilippines in Facebook and Miniso PH in Instagram.
Saturday, May 28, 2022
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Jollibee Group brands participate annually in the Earth Hour initiative that aims to raise awareness on the need for collective action to protect the environment. |
MANILA, Philippines. March 31, 2022 – Over 2,000 stores nationwide from the different brands of the Jollibee Group participated in this year’s Earth Hour, the world’s largest movement that promotes carbon footprint reduction to stop climate change.
Participating stores of Jollibee, Mang Inasal, Red Ribbon, and Greenwich turned off the lights in their stores and signages for an hour. Billboards and other out-of-home ads of Jollibee Group brands were also switched off for an hour during this period.
“Participating annually in the Earth Hour is part of our efforts in the Jollibee Group to demonstrate the commitment to helping protect the planet as an organization. Efforts like Earth Hour are important in raising more awareness among our people, our customers, and the public on the realities of climate change and the need for individual and collective action to protect the environment,” said Pepot Miñana, Chief Sustainability and Public Affairs Officer of the Jollibee Group.
First started by the World Wildlife Fund (WWF) in 2007, Earth Hour has grown into one of the world’s largest grassroots movements for the environment today. Held every year, on the last Saturday of March, the movement engages around 190 countries and territories, all acting in ensuring a sustainable future for the planet and its people.
Friday, May 27, 2022
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To urge more Filipinos to save up for their future, Cebuana Lhuillier, one of the country’s top micro financial institutions, is offering three exciting promos for its new and existing micro savings clients that will run until July 31, 2022.
Clients who will open a new micro savings account may purchase their 24k card at half the price for only PHP75. Along with this, they will also automatically earn an entry to Cebuana Lhuillier’s Lucky Savings e-raffle promo, where they can win up to PHP50,000. The raffle is also open to existing clients who will upgrade their micro savings account Quick cards to Cebuana Lhuillier 24k debit cards. On top of these offers, Cebuana Lhuillier micro savings account holders can also enjoy free money transfer services to any of its over 3,000 branches nationwide.
“Cebuana Lhuillier Micro Savings provided ordinary Filipinos with the opportunity to save for their future, and has proved to be essential to many of our kababayans during the intense lockdown periods at the height of the pandemic. Now that we are in the process of rebuilding, I encourage our Ka-Cebuanas to start saving once again. Truly, the mark of a financially-included Filipino is one that can be assured of a nest egg—no matter how small—that they can use for the rainy days,” Cebuana Lhuillier president & CEO Jean Henri Lhuillier said.
Challenging the industry in the Philippines for 44 years and globally for over 135 years, Avon is on an ambitious journey for long-term sustainability. The global beauty brand is perfecting every formula with cruelty-free technology, shifting to recyclable packaging, and advocating for community welfare by putting the environment first.
"Taking care of our planet is also similar to taking care of the people because the people will be the ones who will benefit when we take care of our planet. We want to highlight that this is the first solar project of Avon, not just in the Philippines, but internationally," says Tirso Antonio B. Pereja, Avon Products Mfg., Inc. Head of Operations, during the inaugural ceremony.
The mid-year is the perfect time to reward ourselves and recharge for what’s to come in the second half of 2022. Shopee treats more Filipinos to a memorable mid-year shopping experience at the 6.6-7.7 Mid-Year Sale.
To kick-off the mid-year sale, shoppers can look forward to “Mas Mura sa Shopee”* deals and enjoy ₱66 deals all day, shipping discount vouchers, and 10% off daily when they add-to-cart and checkout from May 27 to June 8.
SCORE “MAS MURA SA SHOPEE”* DEALS AS LOW AS ₱66 AT THE 6.6 – 7.7 MID-YEAR SALE
As shoppers fill up their Shopee carts with their favorite finds, they can also discover “Mas Mura Sa Shopee”* [It’s cheaper on Shopee] deals with low-priced items that are guaranteed to make their haul worth every peso.
With 6.6 just around the corner, take your pick from the following items at only ₱66 that fit your everyday lifestyle.
Stay warm during cold nights with a stylish button down cardigan. Want to cook with ease? consider this multi cooker hot pot to be your helping hand in the kitchen. Upgrade your storage space with a multifunctional shoe rack organizer, which keeps your favorite pairs neat and orderly.
Say goodbye to wrinkled clothing with this handheld steam iron, which you can use either at home or on your next trip. Improve your gaming experience with these noise cancelling gaming headphones, giving you that high quality sound without sacrificing comfort. Beat the heat when you buy this anti-heat portable clip electric fan, a compact, trendy item that lets you chill comfortably while being on-the-go. Be sure to check out these deals quickly as they’ll be on limited stocks on 6.6.
Shopee launches a new in-app game in time for 6.6
Shopee is giving you more reasons to enjoy the 6.6-7.7 Mid-Year Sale with the launch of its new in-app game. The game will be available to play on the Shopee app on June 1, where users will be treated with daily prizes including ShopeePay credits, Shopee coins, Shopee vouchers, and the latest must-have gadgets when they play and win!
Here’s a little hint on this fun new game from Shopee: it will be about connecting different letters in order to solve puzzles! To know more about Shopee’s latest game and its official name, you can visit the Shopee Prizes page from May 30-31. You also get the chance to take home an iPhone 12 or an Instax Mini when you correctly guess the name of Shopee’s new game.
Shop with up to 66% cashback and send money for free using ShopeePay
This mid-year celebration is made even more special with ShopeePay, Shopee’s integrated mobile wallet that allows you to conveniently pay for your purchases and settle transactions with no hidden fees. With ShopeePay, you can send money to any bank, e-wallet or any Shopee user for free and save more with cashback promos for bills payment, as well as cheap mobile load and data offers.
Here are some ShopeePay offers users can check out during the 6.6 -7.7 Mid-Year Sale:From May 29 to June 1, join ShopeePay’s QR Code Giveaway and get the chance to win up to ₱50,000.
On May 30, get free ₱100 when you send money for the first time using ShopeePay (valid for new users).
On June 6, get up to 66% cashback when you check out using ShopeePay.
On June 6, check out “ShopeePay Near Me” to enjoy ₱1 and ₱6 deals from partner merchants ranging from food & beverage outlets, lifestyle brands, and more!
To know more about the 6.6 – 7.7 Mid-Year Sale, visit the 6.6 Mid-Year Sale page on Shopee.
Real estate company Federal Land, Inc. is on track with its 2022 targets with new properties that are seen to help drive socio-economic activity in Marikina, Manila, and the Manila Bay Area in Pasay City.
“We are optimistic that the sector will see a significant rebound this year. This is the reason we remain aggressive in introducing new properties in key areas in the metro. As more people resume their previous routines, we shall provide them with living options that will fit their needs and respond to their demand for a holistic, sustainable lifestyle,” Federal Land, Inc. sales group head Margarita Saenz-Resurreccion said.
This position supports the findings of the recently released Colliers Property Market Report, which listed “improvement in consumer and business confidence” as among the key market enablers for the sector.
The report, released on February 9, mentioned the overall Metro Manila vacancy rate is expected to go down to 16.2% by the end of 2022, from 17.9% in 2021. “This points out to a healthy supply pipeline,” it said.
Colliers also sees gradual recovery in rents and prices and expects an increase of 1.7% and 1.5%, respectively, as demand grows. It also cited data from the BSP’s latest Residential Real Estate Price Index (RREPI) report showing nationwide home prices increased by 6.3% YOY in Q3 2021 due to stronger consumer demand for residential property.
The group also encouraged residential developers to “continue lining up projects, both condominium and house & lots, in line with the anticipated recovery of the economy and as more professionals return to traditional offices located in central business districts.”
New developments
Federal Land is set to launch new residential towers in Marikina with Siena Towers, Manila with Quantum Residences, and in the Manila Bay Area with Mi Casa.
“All these developments are strategically located in areas with various commercial and lifestyle choices, with nearby schools, hospitals, and major thoroughfares. They feature a wide range of amenities and access to the outdoor space that allow residents to lead an active, well-balanced life,” Resurreccion said.
Located along Sumulong Highway in Marikina City, Siena Towers is a modern take on the town of Siena, Italy, where rural charm and progress abound. It is an ideal option for those looking for an upgraded suburban living and access to modern conveniences at a reasonable price.
For its latest residential property in Taft Avenue, Manila, Federal Land’s Quantum Residences is among the company’s real estate developments that are seeing high demand from property buyers, both here and abroad.
The three-tower mixed-use condominium is designed to fit the modern lifestyle. It is fiber optic ready, so everyone in the family is assured of fast and reliable connectivity for work, learning, and entertainment.
Mi Casa, on the other hand, is an upcoming vertical residence located within the Central Business Park island of Manila Bay Area designed for contemporary Filipino living. It is a tropical-inspired residence nestled in the middle of a thriving community which makes an ideal home for executives and business owners who live a fast-paced life but aspire to go home to a quieter place that allows for relaxation and repose.
“Overall, these properties are good investment options for those looking for a place to live, rent out, sell, or unwind,” Resurreccion concluded.
Multi-platinum selling singer/songwriter/dancer Tate McRae releases her highly anticipated debut album, i used to think i could fly today via RCA Records/Sony Music.
The album is released on May 27th via RCA Records and showcases Tate at the top of her game. The album features all-star writing collaborators and producers including Greg Kurstin, Finneas, Charlie Puth, Alexander 23, Blake Slatkin, Louis Bell and more. The album will feature already released tracks “feel like shit,” “she’s all i wanna be,” “chaotic,” “what would you do?” and more.
“she’s all i wanna be,” her latest single, has over 230 million streams and is currently in the Top 12 on the Top 40 chart.
Last week, Tate teamed up with Sony Electronics for an album launch event in conjunction with the arrival of their new LinkBuds S headphones. The event kicked off with Tate performing on a private jet followed by a livestream concert via Amazon Music with Z100 and Instagram joining the festivities. Just yesterday, Tate was revealed as the most recent digital cover for UPROXX Magazine.
Tate just wrapped her 2022 North American Tour and is currently headlining dates in the EU with dates in the UK and Australia later this summer. Starting in September, Tate will tour as the special guest on Shawn Mendes’ Wonder: The World Tour 2022. For more information, please visit www.tatemcrae.com/tour.
Check out her i used to think i could fly track list:
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don't come back
i'm so gone
what would you do?
chaotic
hate myself
what’s your problem?
she’s all i wanna be
boy x
you're so cool
feel like shit
go away
i still say goodnight
Tate McRae’s new album, i used to think i could fly is out now on all digital music platforms via RCA Records/Sony Music.
Thursday, May 26, 2022
MAKATI, PHILIPPINES –Sometimes, looking for the right skin care can feel like a journey through the desert – forever passing through tiring, endless options that one can get lost in, with no end in sight. It is time to have a break and take a refreshing retreat with Skin Oasys – your haven for skin care. This beautifully straightforward skin care line gives your skin basic products with a simple, no-frills guide. With three beauty bar variants, you can make sure that there is a soap to address your needs.
Do you haveblemishes that make your skin feel as rough as sand dunes? Get on a voyage to smooth skin with the Skin Oasys: Clear Exfoliating Beauty Bar! With anti-acne, anti-bacterial, and anti-inflammatory benefits, this Kojic soap gives deep cleansing and nourishmentfor acne-prone skin. It is made with the natural Tea Tree oil and Argan oil, as well as powerful ingredients Salicylic Acid and Titanium Dioxide. A huge bonus–the natural ingredients in the soap lightens and brightens your skin too!
The sands of time might always keep going, but that doesn’t mean you can’t keep your skin from looking youthful! The Skin Oasys: Pure Nourishing Beauty Baris an anti-aging soap that helps minimize pores and lightens skin. Not your basic Glutathione bar, it helps exfoliate skin too, and is packed with antioxidants, AHA, and collagen.Younger-looking skin that is supple and moisturized? Pass us the Pure please!
Feeling like your skin has never-ending problems and no solution is in sight? Let the Skin OasysRenew Revilatizing Beauty Bar be your refuge! This hardworking Papaya soaphas multiple benefits – whatever your skin problem is, this bar might just be what you need. Dry skin and wrinkles? It has Shea Butter that boosts collagen and has vitamins to make your skin plump. Acne? Niacinamide treats acne and regulates oil. Uneven skin tone? Papaya extracts treats skin pigmentation. A true super soap!
It is time to bring paradise to your skin - find your new skin care partner with Skin Oasys.
As the leading e-commerce platform in Southeast Asia and Taiwan, Shopee continues to connect buyers and sellers within one community through impactful campaigns and initiatives. The recent Marketing-Interactive PR Awards in Singapore recognized Shopee’s efforts to create a lasting positive impact on both sellers and consumers across the region, with a total of 10 awards, including Overall Brand Champion and PR Team of the Year. In the Philippines, Shopee’s Consumer Protection Campaign was awarded silver under the Best Crisis Management category.
The Marketing-Interactive PR awards recognizes the top-performing campaigns and companies in the public relations and communications industry across 42 different categories. Entries are sought from across Southeast Asia, South Asia, and the ANZ regions. Each entry is meticulously judged by well-seasoned public relations and communications professionals from all over the region.
Created to combat the rising number of fraudulent cases by helping consumers recognize online scammers, Shopee PH’s Consumer Protection Campaign utilized Shopee’s wide-reaching social media platforms, as well as in-app features, to inform consumers on what to watch out for to keep their shopping experience safe. Shopee Philippines also partnered with third party logistics providers to educate users on the best practices to enjoy a secure online shopping experience.
Other regional initiatives that garnered recognition include the Shopee Supports Local initiative which bagged a gold award for championing local businesses, and Shopee Vietnam’s Kindness Care Package, which was awarded a bronze award under the best CSR Communications Category. The Marketing-Interactive PR Awards also recognized Shopee’s 11.11 Big Sale Campaign, which snagged one gold and two bronze, as well as The Connecting Businesses with Technology Campaign, which was subsequently awarded a silver for Best PR by an In-House Communications Team.
Martin Yu, Director of Shopee Philippines, shared “Everything we do always goes back to our main mission: to better the lives of the underserved through technology – whether they’re consumers, sellers, or communities. We are incredibly humbled that our efforts have been recognized and we will continue to utilize our platform in positively impacting those around us.”
Shopee is always on the lookout for young tech talent driven to do impactful work. Join our growing team today by visiting https://careers.shopee.ph/.
WalterMart brings its one-stop, convenient, fresh and safe shopping experience to the Novaliches Community with the opening of its 37th mall on May 26. With this, WalterMart continues to provide its signature heart-felt service and provides even more reasons for customers to love going to this newest community mall.
Love Choices
As the favorite go-to place of the community, WalterMart is a one-stop destination including a supermarket, home appliances, specialty stores, wellness services and food selections. The Novaliches community will surely experience #MoreToLoveatWalterMart shopping all in one hub.
WalterMart Supermarket takes the grocery shopping experience a notch higher. From farm fresh to seafood and oriental produce, to International Flavors and Healthy Organic Sections – the widest assortment of essential goods are housed in this newest branch. With the increased demand on ready to cook meals, they partnered with restaurant brands to carry restaurant-quality food products such as Shakeys, Goldilocks etc.
Abenson – the Philippines’ largest appliance store carries up to a thousand items from home appliance to work from home essentials.
W Department Store, has a wide array of fashion and beauty brands like Penshoppe, Wrangler, Mr. Lee, Disney, Hawk, Mossimo, Dowell, Ever Bilena, and Casio alongside its home essentials sale of up to 50% off.
The mall also boasts a line-up of tenants to amp up its assortment – food selections like KFC, Dunkin Donuts, and Chatime, and a food court where friends and family can dine together at Potato Corner, TakoBros and Siomai House. Essentials stores carry branded and value items like Ace Hardware, and Watsons. Service lanes and Cyberzone open to cater a one-stop shop experience like BDO, Core Pacific Exchange, Samsung, Infinix and Cellstuff, and Metrofone.
Love Convenience
Customers can expect thoughtfully designed wide aisles, smooth parking and easy to access commute routes. Free Parking perks awaits the customers to celebrate its opening day.
Faster, easier and hassle-free options for customers to receive their orders thru designated pick-up points via the curb side pick-up program. WalterMart Supermarket has also grown its online ordering capability via its Grocery Delivery site, www.waltermart.com for a full omni-channel experience.
Love Community
WalterMart is operated by the community, for the community. It takes pride in being part of each community that they serve. Providing local jobs and a space where local businesses can showcase their produce.
Love Savings
Grand Opening Sale welcomes the Novaliches community with up to 50% off, Buy 1 Take 1 and promo bundles from your favorite branded stores. Followed by a 10-day Sale from May 27-June 5.
WalterMart The Junction is located at Quirino Highway, Brgy. Talipapa, Novaliches, Quezon City and opens at 10am-9pm daily.
To get latest updates from WalterMart:
Facebook: @WalterMartMallOfficial
Instagram & Tiktok: @ilovewaltermart
Website: www.waltermart.com.ph
The heart-warming ballad serves as his first official single as a signed artist under Sony Music Philippines
Filipino singer-songwriter EJ De Perio defies the concept of perpetuity on “Panandalian,” his first official single under Sony Music Philippines.
Brimming with laid-back, acoustic guitars and minimal instrumentation, the heartfelt ballad asserts his sentiment that despite the uncertainty of the future, there will always be that one person who is willing to stick out with you through thick and thin.
“I wrote Panandalian out of the realization that nothing’s gonna last forever, and everything must come to an end,” says the talented newcomer. “The song is about preparing yourself for the inevitable change, and making sure to protect that one person who is willing to keep things the same way—even if everything around you is constantly evolving.”
The stripped-down track is produced by fellow singer-songwriter Migz Haleco, who honed EJ De Perio’s folk-pop sound with mellow sensibilities.
“I’m really glad that Migz helped me find the sound that fits my vision,” De Perio shares. “With Migz, it’s always a collaborative process. I provide input, and he executes it well.”
The release of “Panandalian” comes with a poignant music video helmed by young filmmaker Ivan Pasia. The MV, which stars young actor Francis Magundayao, conveys the message of the song with riveting earnestness, keenly aware of its commitment to power through despite life taking us on a bumpy ride.
A few months ago, EJ De Perio teased the streaming public with “BUNTONG HININGA” under WATERWALK Records. The guitar-pop ballad documents a conversation between him and God in one of his dreams. He also recently signed with Sony Music Philippines, and is planning to release thematically binding songs about “unspoken emotions.”
“I’ve been an independent singer-songwriter for 5 years and I didn’t see this coming,” De Perio shares in a statement. “I’m just glad that the Sony Music Philippines really believed in what I do and what I write. In return, I’m determined to use my platform to inspire more people through music. This is a gift that I hope to continue doing for more years to come.”
EJ De Perio’s “Panandalian” is out now on all digital music platforms worldwide via Sony Music Philippines. Watch the music video here.
Wednesday, May 25, 2022
MANILA, Philippines - Summer is upon us once again. It’s that time of the year when Filipinos all over the country are constantly finding new ways to stay feeling cool and refreshed under the scorching heat of the sun.
For many people, milk tea has been the go-to when it comes to getting that sweet and decadent fix. However, that didn’t stop avid milk tea lovers from discovering unexpectedly unique flavors to enhance and get more out of their favorite drink. Check out these three milk tea combinations featuring Frotea’s wide selection of flavors:
Classic Milk Tea + Ice Cream
If you’re a fan of floats but not fond of the overwhelming bubbly taste of soda, the milk tea and ice cream combination might be the drink for you. Taste the familiar flavor of the classic milk tea accompanied by the sweet and cooling sensation that comes with every lick of your favorite ice cream flavor.
Matcha Milk Tea + Honey
For our milk tea lovers out there who are still crazy about matcha, try and experience the relaxing and cooling flavor of the matcha and honey combination. Honey has been known to be rich in antioxidants, so there’s no better way to get the ultimate zen milk tea experience than with this healthy combination.
Cheesecake Milk Tea + Cinnamon
Cheesecake-based milk teas have been a staple flavor for a lot of passionate milk tea drinkers due to their thick and creamy texture. If you want to step out of your comfort zone and spice your drink up a bit, add a dash of cinnamon powder on top to get that strong and extra sweet kick.
Try out these combinations now
Give in to your curiosity and try out these must-try combinations with Frotea’s collection of flavors. Frotea has 23 branches nationwide with available delivery options via FoodPanda or through the official website. Follow Frotea on Instagram and Facebook for more updates.
The new single is inspired by the power ballads of the ‘80s and ‘90s
Filipino alternative rock outfit Sponge Cola addresses the truth about regret and longing on their heart-wrenching single “Laman Ng Panaginip”—released via Sony Music Philippines.
Redefining love songs with reckless abandon, the Filipino quartet expresses the complexity of impossible choices in a world that is grounded in the familiar and often neglected reality of prioritizing practicality first before anything else, including love.
“This idea is mentioned concretely in the song almost as blunt exposition,” lead vocalist and guitarist Yael Yuzon stresses. “I really wanted the listener to feel that slab of reality to the face as opposed to something vague and symbolic. No figures of speech here; just feel it and let it all out. It’s the type of material that deserves to be sung out loud in the videoke over drinks with our friends and family for some kind of release.”
According to Yuzon, the song is about a love that never was. “The courage and reckless abandon that goes with singing a power ballad oftentimes come from a place of regret.”
In terms of sonic approach and arrangement, “Laman Ng Panaginip” is inspired by the power ballad movement of the ‘80s and early ‘90s. With guidance from producer Joey Santos of Love One Another Studios, the track delivers another high point in the band’s career with indelible catchiness and impressive musical chops to back it up.
“It's a direct reference to a specific genre and time period that had a very influential impact in our formative years,” guitarist Armo Armovit shares in a statement. “It was recorded in Love One Another with producer Joey Santos making sure each layer of production had meaning and told the story.”
The song’s release is accompanied by an arresting visual helmed by filmmaker Ken Tan. Referencing Armovit, the MV director “did an excellent job in conveying the dream vs reality theme with the most minimal of elements.” The Sponge Cola’s resident guitarist adds, “The dancer, Ysabel Lava, delivered a captivating and emotionally charged performance with every move she choreographed herself.”
“Laman Ng Panaginip” is the fifth single released off their upcoming new album, CLASSIC—to be released sometime this year. The new record will serve as the band’s eighth full-length album, following a string of multiplatinum and critically acclaimed hits that span for more than two decades.
Sponge Cola’s “Laman Ng Panaginip” is out now on all digital music platforms worldwide via Sony Music Philippines. Watch the music video here.
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