Mothers receiving the FREE PRUMedCare – Select Infectious Disease coverage vouchers for their babies. The PRUBabies campaign seeks to protect 175,000 newborns against the cost of infectious diseases, such as Dengue, Typhoid, Measles, and Malaria.
Taguig City, 10 October 2024 – Leading Philippine life insurer Pru Life UK has been honoured with multiple awards at the recent Asian Experience Awards and International Finance Awards for its dedication to delivering impactful solutions that address the health, wellness, and financial needs of Filipinos across the country.
In the Asian Experience Awards’ Brand Initiative of the Year category, Pru Life UK's PRURide Philippines 2023 stood out as an exemplary event that celebrated health, wellness, and family bonding, marking a triumphant return after a pandemic-induced hiatus. This cycling festival is now recognised as the largest of its kind in the country, uniting over 5,000 participants from various backgrounds, from professional cyclists to families, demonstrating inclusivity and community engagement.
Pru Life UK’s accolade as International Finance Awards’ Best Life Insurance Company - Philippines reflects its dominant presence in the local insurance market.
The company has solidified its position as a trusted provider by offering innovative insurance products and services that address the growing needs of Filipino families.
Pru Life UK leads the industry, ranking top in New Business Annual Premium Equivalent in the country as of Q2 2024.
Thousands of PRURide PH 2023 participants enjoyed the challenging but exciting route on the Cebu-Cordova Link Expressway bridge in Cebu.
The PRUBabies campaign won both Product Experience of the Year and Best CSR Initiative at the 2024 Asian Experience Awards and International Finance Awards, respectively.
The campaign showcased Pru Life UK's unwavering commitment to protecting the health of Filipino newborns and supporting underserved communities. This initiative provided free PRUMedCare - Select Infectious Disease coverage for over 175,000 newborns, covering life-threatening diseases such as dengue, measles, malaria, and typhoid addressing a critical healthcare gap during a baby's most vulnerable months.
This initiative demonstrated Pru Life UK's dedication to supporting the most vulnerable by enhancing healthcare access and promoting financial literacy among underserved families.
Pru Life UK’s success highlights its ongoing efforts to provide innovative and inclusive financial solutions that meet the diverse needs of Filipinos. The company is dedicated to continuously developing solutions that cater to the evolving needs of its customers, reaffirming its commitment to making a positive difference in the communities it serves.
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