SM BULACAN MALL’S #TogetherSaPaskoAtSM






It might be hard to believe, but it is true; there are less than 100 days to go until the most wonderful time of the year! And although the festive season might look very different this year in the wake of the pandemic, shoppers can be sure there will still be plenty of fun and goodwill around when it comes to SM Christmas celebration.

Bulakeños can now embrace the Christmas early as SM Supermalls in Marilao, Baliwag, Pulilan and San Jose Del Monte build up festive season with full range of great deals, digital promos, virtual entertainment and bigger surprises from September to December.



“2020 is not an ordinary year. This year gave us more reason to level up our Christmas celebrations as we reconnect with our loved one to celebrate life and create memories with them” shares SM City Marilao Mall Manager Engr. Emmanuel Gatmaitan.

Because it is beginning to look a lot like Christmas, SM Malls in Marilao, Baliwag, Pulilan and San Jose Del Monte recently launch its Christmas 2020 campaign: “Ngayong Pasko, sama-sama tayo sa SM Supermalls – everything’s here!”

Starting September 16, shoppers can look forward to SM’s weekly online catalogues of gift ideas and take advantage of the merry markdowns, digital coupons, freebies, and discounts on select items and services. At SM City Baliwag, an early gift for K-Pop fans is coming soon with K-Fest featuring a downloadable digital catalogue introducing Korean food tenants, SM Markets Korean food products, Korean cosmetics from SM Beauty, Watsons, and other K-beauty tenants. Live your K-Pop dream with Korean themed dining areas and food pop-ups.



For more gift ideas, SM City Baliwag will be hosting virtual shopping party with SM Live. Bulakeños can shop virtually and join today’s trending local influencers as they do SM live selling of beauty, fashion, home, and gadget products. Gift giving will also be easy with wide array of choices from Tech, Wellness and Green Hub of SM City San Jose Del Monte and SM City Marilao.

Foodies will be delighted as astounding range of comfort food and emerging dining concepts as well as unique gift items are featured on food fest pop-up at SM City Marilao. SM City San Jose Del Monte will also host a new SM Dining experience as your favorite child stars virtually dine in with you and take you at your favorite restaurants. For the whole festive season, participating tenants at SM Bulacan Malls will also offer festive promos, family bundles, discounts and other surprises to satisfy your cravings and bring home comfort food for the family.


Apart from digital promos, Christmas at SM will also be filled with virtual live performances, family-based online challenges and exciting, larger-than-life Christmas displays. Shoppers can visit their favorite SM malls in Bulacan and capture special Christmas memories.

SM Bears of Joy will also launch a special collection dedicated to modern heroes of 2020.

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