Shopee
Live Kpop Fest kicks off on June 10, with an exclusive free screening
of KCON:TACT 2020 Summer from June 20-26
Shopee,
the leading e-commerce platform in Southeast Asia and Taiwan,
partners Asia’s leading entertainment and lifestyle company CJ ENM
to bring KCON, the world’s largest Korean culture festival, online
for the first time. KCON is a highly-anticipated annual event for
Kpop fans across the globe, entering its ninth year of bringing the
ultimate Korean culture fan experience worldwide including the US,
Japan, and Thailand. It will go online for the first time in
Southeast Asia and Taiwan, with Shopee as the official live stream
partner for the KCON:TACT 2020 Summer concert. This
partnership will see Shopee air live performances, concerts, and more
from KCON:TACT 2020 Summer for free to users on Shopee Live.
KCON:TACT
2020 Summer will be the highlight of Shopee Live Kpop Fest,
which will kick off on June 10. Launched in collaboration with CJ
ENM, the festival aims to meet the growing demand for online
entertainment amid social distancing measures in the region. Popular
Kpop groups including GFRIEND, (G)I-DLE, ITZY, MONSTA X, and Stray
Kids will also make special appearances on Shopee Live, while Shopee
users can enjoy daily Kpop themed streams and challenges.
Agatha
Soh, Head of Regional Marketing at Shopee said, “Shopee is
proud to be the exclusive partner of CJ ENM to stream KCON:TACT 2020
Summer to fans in Southeast Asia and Taiwan for the first time, as
part of Shopee Live Kpop Fest. This partnership builds on our efforts
to connect people through entertainment and shared experiences, and
comes after a series of successful collaborations with Kpop stars.
Shopee Live Kpop Fest and KCON:TACT 2020 Summer reflect our
commitment to meet evolving needs, as people around the world stay
home and turn to online entertainment. We look forward to more
exciting collaborations with CJ ENM in the future.”
Don
Kim, General Manager of Global Festival at CJ ENM said, “KCON
is the largest festival of Korean culture in the world. Bringing the
festival online, we have lined up an amazing experience for KCON:TACT
2020 Summer including interactive events with state-of-the-art
technology, a star-studded concert lineup, and more. We are excited
to go above and beyond what fans have experienced so far, and we are
excited to partner with Shopee for fans in Southeast Asia and Taiwan
to join the festival.”
From
June 10 to 26, avid Kpop fans can look forward to a wide range of
live streams and challenges daily at Shopee Live Kpop Fest,
including:
- Exclusive appearances by popular Kpop idols, WJSN and Weki Meki on Shopee Live at 8PM (GMT +8) on June 10 and 15 respectively. Users can enjoy first-hand access to the groups with exciting performances, interviews, games, and more in each stream.
- Daily Kpop themed challenges for fans to show off their knowledge, recreate iconic Kpop looks, and more. The best fans stand to win attractive prizes such as vouchers and signed merchandise from their favorite idols.
Shopee
will mark the finale of Shopee Live Kpop Fest by screening KCON:TACT
2020 Summer on Shopee Live from 20 to 26 June. Shopee users and
Kpop fans can look forward to seven consecutive days of non-stop
entertainment, including live concerts and interviews by some of the
biggest Kpop stars in the world, including GFRIEND, (G)I-DLE, ITZY,
MONSTA X, and Stray Kids.
Stay
tuned for more updates on KCON:TACT 2020 Summer and Shopee Live Kpop
Fest at http://shopee.ph/m/live-kpop-fest
Download
the Shopee app for free via the App Store or Google Play.
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