BIKE
riders, club members, and enthusiasts are expected to pack the
Philippine International Convention Center as Shell Bike Fair 2018
culminates in Manila on the 22nd
of September.
One
of the highlights of this much-awaited event is the search for the
Shell Outriders Best Bike Club, a nationwide competition for groups
that exemplify the values of a responsible and socially-active riding
community.
To
qualify for the Shell Outriders Best Bike Club award, nominees should
show passion for achieving their goals, exhibit personal and social
courage that benefits the riding community, have the mindset to
overcome social barriers, and support a cause with a spirit of fun
and youthfulness.
A
screening committee will then evaluate entries and vote for
representatives for each of these participating regions: NCR,
Northern Luzon, Southern Luzon, Visayas, and Mindanao. Winners will
be announced during the event in September with the grand prize being
P100,000 cash plus P50,000 worth of fuel vouchers.
“Shell Bike Fair
2018 is our way of solidifying our commitment to the Filipino bikers.
Through this event, we hope to recognize the bike clubs’ positive
contributions to the community,” said Lorrie Ramirez, Shell Advance
Brand Manager. “It’s their courage that inspires us at Shell. And
it is the goal of Shell Advance to help our riders outride any
obstacles they encounter by protecting their engines and helping
improve the smoothness and responsiveness of their bikes.”
With
this year’s theme, “Together We Ride Stronger,” Shell Bike Fair
2018 kicked off in Baguio last July with close to 3,000 bikers
braving the rains to take part in the event held at the CAP John Hay
Convention Center.
Now
on its fourth year, Shell Bike Fair 2018 treated riders to a day full
of exciting activities: with contests for helmet design and bike
modification, on top of fun booth games and freebies sponsored by
Shell V-Power, Shell Advance, and other sponsors. To top it off, five
brand new motorcycles were given away in a raffle draw.
Celebrity
guests like Daiana Menezes and Roxanne Barcelo also entertained the
crowd while performances from Rico Blanco and other local bands
rocked the night away. Certified motorcycle enthusiast and Shell’s
newest brand ambassador Drew Arellano also shared his personal
journey as a rider, the challenges that he encounters while on board
his bike, safety riding techniques, and how Shell V-Power and Shell
Advance served as his road partner throughout filming his travel show
“Biyahe ni Drew.”
“We
recognize our bikers’ passion for driving and the challenges they
face on the road every day. That’s why we at Shell continue to
develop products designed to be their reliable companion on the road.
Right alongside Shell Advance, we have the Shell V-Power fuels line
designed to deliver both performance and efficiency for our customers
to ride well,” adds Mark Malabanan, Shell V-Power Brand Manager.
Be
there for the culminating event of Shell Bike Fair 2018 this
September 22 at the Philippine International Convention Center. This
project is a joint venture of Shell Advance and Shell V-Power,
dedicated to empowering solutions for making life’s journeys better
and helping motorists outride anything.
For
more information, visit www.shell.com.ph
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